Be the first city to create a standard for operational excellence
The corporate sector is an essential part of the solution. Encourage Vancouver's corporations to adopt tangible and achievable standards for excellence. Recognize those who have made a commitment and incent others to follow. Businesses have an incredible opportunity to inspire individuals.
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Wes commented
Recycling...what is it? Define it and set guidelines and penalties for those who violate such guidelines. Burning wood waste is not recycling, burning garbage is not recycling. Yet this is what companies are telling us. They "recycle" when in actuality they burn it as an industrial fuel or sell it overseas (after which we have no idea what actually happens to it). I can't go out and call myself a plumber, a doctor, a lawyer, a welder or any other regulated profession unless I'm properly qualified. So why is it that a company who burns garbage and smashes fluorescent light tubes (releasing the mercury gas) can call themselves a recycler???
There is a huge disconnect between what the public thinks recycling is and what 'recyclers' are actually doing with the materials. I encourage everyone to check out some of the companies listed on the RCBC website and pay them a visit. Those who say they they recycle non-tradishional items like wood, CFL lightbulbs, rubber, EPS (styrofoam), plastic #3,#6,#7, etc...check them out and ask them what they ACTUALLY do with the raw material.